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Complaint Handling For
Frontline Staff
"Every complaint handler soon learns that if a
complaint is not handled well, it will give rise to another
complaint – and possibly another after that!.... complaint
and investigation staff must be specially selected and
properly trained."
Commonwealth Ombudsman,
August 2007
Our Frontline Complaint
Handling training is designed to reduce the escalation of
disputes within your organisation.
When complaints are not resolved on the first call the cost (of the complaint) to the
company can increase significantly. There are several reasons for this: More staff become involved,
Customers involve outsiders (such as an Ombudsman’s office or lawyers), It often takes
more time to resolve the complaint because the complaint has grown, a customer often
increases the number of things they are complaining about
(‘I didn’t like the way the call centre dealt with my call’).
The easiest way to resolve a complaint is when it is first
made. If a complaint is not resolved on the first call a
customer will often be disappointed in the company, feel
angry that more time must be wasted, remember other times
when they have been unhappy with the company, feel that they
are forced to escalate the complaint.
By contrast, 88% of customers will repurchase a product or
re-use a service if they feel their complaint was handled
well. Customers who feel their complaint was handled well
will be more loyal and will tell others of their positive
experience.
We understand that it is difficult to provide training to
all staff. The new Australian Standard for Complaint
Handling [1] requires that ‘all personnel in contact with customers and
complainants should be trained in complaint handling’.
Our online training provides efficient
and effective in-the-workplace training of an international
standard.
Some of our modules include:
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Complaint Fundamentals (includes The Cost of Complaints)
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Delivering Bad News
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Identifying a Customer’s Real Needs
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Brilliant Conversations
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Angry and Difficult Complaint
Behaviour
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Better Letter Writing
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What the Ombudsman Expects
Our online modules are entertaining and engaging. Your
staff will enjoy the high-speed format and will be able to
use the skills immediately. Modules run for approximately
20 – 30mins.
Modules apply to a broad range of industries. Specific
needs can be met by the customisation of an existing module
or the creation of your own module.
Advantages:
FLEXIBILITY
- Staff can access modules when it
is convenient
- No limit on minimum or maximum
number of participants
- Modules can be customised to
meet your needs.
CREDIBILITY
- Staff complete a refresher at the end of each module
- Staff receive recognition when 5 modules are
completed
- Certificate of Acknowledgement
FOLLOW-UP
- Graduates/participants have access to email feedback
service
FUN!
- A TV style format makes the
module engaging and informative.
[1] AS ISO 10,001 - 2006, Clause 5.3.4
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